Chesamel: Big Business, Small Thinking Content Series

Developed a thought leadership series for Linkedin examining how large organisations undermine their own transformation efforts through risk aversion, overcomplication, and misaligned decision-making.

Each piece critiques real-world examples, challenging dominant narratives and highlighting the gap between strategic ambition and operational reality.

The series was designed to introduce a sharper, more distinctive point of view, strengthening Chesamel’s voice and positioning as a boutique, agile consultancy through engaging, current and commercially grounded commentary.